Resources & Software
Resources I Trust
Steve French’s ‘Toys R Gold’ -
Steve is a good friend of mine who I’ve had the pleasure of meeting in an Amazon group several years ago. Since then, we’ve talked pretty much everyday about all things Amazon and made hundreds of thousands of dollars in profit together. He uses the same strategies I do, but also does a ton of retail arbitrage on top of it.
While my newsletter is more about how to toy invest, Steve has a more lead-driven group called Toys R Gold (but also has tons of strategy content too!). Every week day leads are posted for toys only.
Toys R Gold is currently full (capped at 100 members), but you can sign up on the waitlist below.
https://toys-r-gold.thrivecart.com/toys-r-gold-3-month-membership/
This is not a referral link, I just truly believe in his product. Oh, and you also get free access to the paid version of Toys to Retirement as long as you’re a member of his group!
The Village FBA & Resale Support - A free Amazon community located on Facebook led by an A-list team of Amazon sellers. I have been working with Steve, Alexa, and Tracey for years and made hundreds of thousands of dollars with them in the Amazon space. I cannot vouch for them enough and the expertise they provide. They are great if you are looking for a transparent and honest community led by sellers who are active and in tune with current ecommerce happenings. [NOT AN AFFILIATE LINK, I GENUINELY BELIEVE IN THEIR PRODUCT]
Winning On Walmart - Tracey AKA @7figuregrammy’s ultimate course to succeeding on Walmart. Tracey has been in the ecommerce game for twenty-five years and has seen it all. She helped me personally navigate the tedious nuances of starting a Seller Center account and is currently delivering the best insight into the up and coming juggernaut that is Walmart Marketplace. [NOT AN AFFILIATE LINK, I GENUINELY BELIEVE IN HER PRODUCT]
Toyfolio - Often considered the godfather of toy investing, Greg Webb’s famous book can be found here. Greg and I have a lot of overlap in our toy investing philosophies and he is an overall trustworthy, knowledgeable seller. He has exited ‘the game’ at this time, as he made enough money using this exact business model to move onto other ventures, but I still like to support his work.
[NOT AN AFFILIATE LINK, I GENUINELY BELIEVE IN HIS PRODUCT]
Hustle Buddies - Where I got my start with Amazon. I was Googling “How to make money from home” and came across Nate and Alysha’s YouTube video on how they sold bras on Amazon. I was lucky I found them first, because they are REAL - a rare characteristic in the Amazon space. If you are BRAND NEW to Amazon, as in don’t even have an account yet or just opened one, I suggest their content before anyone else’s. As of 2026, they are more focused on the AIP side of things, but their old content is still applicable to the space today.
[NOT AN AFFILIATE LINK, I GENUINELY BELIEVE IN THEIR PRODUCT]
The Introvert Entrepreneur - Aerospace engineer turned LEGO investor, Jarek documents his specific investments with transparent insights that are hard to find in the Amazon space. Not only that, but he shares his mastery of textbook arbitrage and details his newly founded supplement company. Jarek has an incredible system for analyzing LEGO, highly recommend.
[NOT AN AFFILIATE LINK, I GENUINELY BELIEVE IN HIS PRODUCT]
Clear the Shelf YouTube Channel - Chris & Chris have been in the game a long time - so long in fact that their YouTube channel was one of the first pieces of Amazon content I binge watched before getting started with reselling. If you are brand new to selling online, their YouTube channel is an absolute must watch. Browse through years of videos or even join their live calls on Twitter and you’ll quickly find answers to your questions.
[NOT AN AFFILIATE LINK, I GENUINELY BELIEVE IN THEIR PRODUCT]
People to Follow on Twitter
My Software ‘Stack’ and Recurring Expenses
Amazon Seller Account ($40/mo) - Need this for obvious reasons. I no longer use any shipping software and I do all of my shipments in Seller Central.
SellerSnap ($500/mo) - My repricer of choice. There comes a point where your sales will justify this expense, but if you are a newer seller it is not essential to splurge on this software. There are cheaper options such as Aura. SellerSnap also has a more affordable ‘Accelerator’ program that you may qualify for if your sales are below a certain threshold. [NOT AN AFFILIATE LINK, I AM AN ACTIVE USER OF THIS PRODUCT]
Keepa ($20/mo) - Your bread and butter for product research. Non-negotiable and extremely underpriced software. [NOT AN AFFILIATE LINK, I AM AN ACTIVE USER OF THIS PRODUCT]
RevSeller ($9/mo) - Handy Chrome extension that helps with product research on the actual Amazon product pages. Quickly calculates your ROI based on your input such as storage time, peak fees, shipping costs, etc. Just to be extra cautious, I always program my RevSeller to include 9 months of storage fees, $1.00 / lb shipping, $0.10 extra, with inbound shipping set to ONE location. It’s excessive, but it will always give you room for error and will display worst case pricing scenarios for you. [NOT AN AFFILIATE LINK, I AM AN ACTIVE USER OF THIS PRODUCT]
Sellify ($20/mo) - Essential for sourcing and product research on Walmart. Purchase this for the ability to see Walmart’s stock count, if for nothing else. Also usable on Amazon via Chrome extension. [NOT AN AFFILIATE LINK, I AM AN ACTIVE USER OF THIS PRODUCT]
Accounting ($220/mo) - An accountant will save you more money than you can imagine. Invest in one ASAP once your business is established.
