Toys to Retirement (Toy Investing for Amazon FBA and More)

Toys to Retirement (Toy Investing for Amazon FBA and More)

First Appearances vs. Character Saturation

Two important product research metrics to consider in your toy investment journey

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The Toy Investor
Feb 05, 2025
∙ Paid

Hi friends,

Today we’re going to be talking about two very important data points when it comes to making toy investments, especially in toys from collectible lines - first appearances and character saturation. Though almost polar opposites, these two topics are worth talking about hand in hand.

We’re going to kick things off with the former.

First Appeara…

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