2026 LEGO Theme Analysis: Brickheadz

Hello friends,

Here today with one of my favorite themes - Brickheadz! The theme actually had a pretty strong performance last year, with over 25% of the retiring class already being over 100% ROI. Much better than expected after the initial disappointment I had in the 2025 roster of retirees.

In this week’s 28-minute video, we review the 2025 retiring sets to see if we can pick up on any clues for 2026, and then we jump into this year’s retirees. We end up with six that I believe will be solid winners, and all the rest end up in the ‘worth monitoring’ category.

One thing to note, it does seem that Brickheadz have on occasion been removed from Amazon, so be aware of that risk.

Brickheadz is a theme that you want to start investing in earlier than others in the year, due to usually being LEGO store exclusives with limited discount opportunities. In this article, I discuss which set I’ve already begun purchasing to help me reach GWP thresholds as early as the beginning of this year.

Intro to LEGO Investing 2026

CLICK ME FOR THE 2026 RETIREMENT LIST

Here we go, Brickheadz analysis below!